Bench clothing, a British label, has enjoyed decades of success, capitalising on its love of music and urban culture and expanding its fashion empire over the years. The sleek, easy-to-wear Bench clothing has increased in popularity, and the brand has expanded further in recent years from its humble beginnings.
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What Style is Bench Clothing?
Bench clothing is a sportswear style of clothing, popular in urban areas. This means it is comfortable, easy to wear, modest clothing. Bench clothing, a mid-priced brand, consists of hoodies, T-shirts, trousers and some casual evening wear. Bench uses both standard, neutral colours and bold, bright colours in its clothing line. Bench clothing typically prints its name, in large print, on its items of clothing. Generally, "Bench" is written across Bench clothing.
When was Bench Clothing First Made?
The Bench brand started out with signature T-shirts for men in the late 1980s, and the original designers are unknown. Bench became popular in Manchester and the rest of Britain. In 1998, it expanded into female fashion. Today, Bench focuses on becoming a "lifestyle" brand, aiming to penetrate a wider market. In addition to sportswear, Bench now produces lingerie and underwear, perfumes and toiletries. One of its headquarters, in the Philippines, states that Bench also produces housewares and snack food.
Where is Bench Clothing From?
Bench clothing originated in Manchester, England and has 10 stores throughout the UK. Bench also has international flagship stores in Canada, Germany, Poland, and Greece as of June 2009. The brand is also sold in stores in the United States and Australia. It is unknown when the branches initially opened.
The Hacienda/Bench World Tour
Bench is strongly influenced by the music scene in Manchester, particularly the club scene. The Hacienda was the most popular club in Manchester when Bench was first forming, and the clothing brand was strongly inspired by the music at the Hacienda and the style of the club. While The Hacienda is now closed, there is a Hacienda world tour, co-organised with Bench. The tour is ongoing, and focuses on cities in western Europe.
Bench has made a consistent connection between clothing and the Manchester club scene. Because of this, Bench has also made a point of targeting artists to wear the brand. Famous artists like Lady Gaga, Robbie Williams and the Black Eyed Peas have been vocal fans of Bench clothing, and have been photographed wearing Bench clothing. Bench clothing has a strong connection between design and popular music.
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