Signs of a Fake Louis Vuitton Purse

Updated July 20, 2017

A Louis Vuitton purse is an emblem of wealth, sophistication and elegance. As new purses can run you upwards of £1,300, it's no surprise many women seek out lower cost alternatives. However, when buying a purse, you should familiarise with Louis Vuitton's signature touches to avoid being ripped off by someone who's trying to sell you a fake.

The Tag

If the purse has a tacky, cheap looking tag, this is first sign of a fake. Louis Vuitton does not use string to attach tags, and the company doesn't tag handbags with a plastic cut-out of the logo.


Authentic Louis Vuittons are stitched with gold thread, whereas imposters typically have brown stitching. Also, if the stitching is anything but impeccable (loose thread, gaps, etc.), it is definitely not a real Louis Vuitton.


The iconic Louis Vuitton logo is always printed with the V on top of the L where they cross. Fake purses may put the L on top of the V.

Model Number

If the purse has the words "model number" labelled anywhere on the interior or exterior is it certainly a fake. Louis Vuitton has never, throughout its history, ever used or labelled a bag with something called a "model number." Real Louis Vuitton purses have serial numbers or date codes.

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About the Author

Meridith Friedman has been writing professionally since 2007. She is a Denver-based playwright, where she is in residence with Curious Theatre Company. Her plays have been developed and workshopped across the country at The Kennedy Center, New Repertory Theatre, The Lark, The Greenhouse Theatre Center and Chicago Dramatists. Friedman received her Master of Fine Arts from Northwestern University.