Sony Music Entertainment is an expansive business, employing thousands of employees across their 47 offices internationally. To make your search for a role at this sought-after institution a little easier, here are a list of their primary departments and jobs you can undertake within them. If your skills and experience match, you may very well find yourself in a better position to chase that dream job.
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A & R
The artists and repertoire branch of Sony Music is responsible for sourcing new talent and guiding them through all phases of their music-making and encouraging artistic development. They provide constructive criticism on songwriting, recording, live performance and public appearances and ensure the artist or group are heading in a profitable direction. The A & R department at Sony Music employ scouts, department co-ordinators or office managers, development managers and directors.
Promotions and Publicity
The promotions and publicity department of Sony Music is responsible for securing interviews and general artist coverage in local, national and international press, pitching new music to radio stations for addition to their playlists and media training of all artists and groups. The publicity department employs publicists, artist relations specialists (who accompany artists to interviews and appearances) and office managers.
The marketing department at Sony Music employs marketing managers, online marketing professionals, product managers and department coordinators to employ an effective marketing strategy for artists and their albums including placement of advertising (across all platforms), competitions, production of marketing materials (posters, leaflets), coordination of street-teams and distribution of fan mail.
Online and Digital
Sony Music employs web designers, content producers and editors to provide editorial content for itswebsite; digital delivery specialists for delivering digital music to providers such as iTunes; and digital account managers to manage relationships with providers like iTunes, Spotify and MyPlay.
Finance and Human Resources
The Finance department at Sony Music hire people to monitor budgets manage invoice payment and payment of staff at all levels from entry level department coordinators to directors. Human resources representatives at Sony Music are responsible for recruiting new employees and ensuring they are entirely suited to both the role and the company's vision.
Sony Music Entertainment employs at least one in-house lawyer to negotiate, write and manage all artist contracts. These include record contracts, songwriting contracts, performance contracts and television appearance contracts. They generally work in conjunction with an external legal body who manage larger legal matters.
Sony Music employ sales directors, sales account managers and sales representatives to oversee all aspects of the selling and delivery of new album and single releases into record stores, large department stores like Walmart and other music-selling retailers.
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