Whether you’re promoting a new product, putting together a small handout about your portfolio, publicising a band or trying to get information out about an illness or disease, brochures are common handouts. There’s no need to pay hefty fees to a graphic design company; you can make your own double-sided brochures with a desktop publishing program, using your own images and text, with just a short amount of time. Brochures may be as simple or detailed as your time and imagination permit.
Open a desktop publishing program. Click the “Publications for Print” link, then click “Brochures.” Scroll through the pre-set design options. Don’t worry if you don’t like the designs, colours or graphics; you’ll be changing them. Double-click a brochure and it will open in your desktop publishing workspace.
Click through both pages of the brochure to get a feel for what has been included on the design and what you’ll need to tailor with your own information. Notice all the pre-set placeholder text and headlines.
Right-click a placeholder photo or graphic on the brochure and select “Change Picture.” Choose “From File,” then navigate to where you have a picture or photo located on your computer to use for the brochure. Double-click the image and it will appear in the same space on the brochure. Repeat this process to replace all of the graphics on the brochure with your own.
Click your cursor on the text in any of the text boxes. It will be highlighted. Start typing the brochure information, which will erase the placeholder text. Click both pages of the brochure to ensure you add text to the front and back.
Click the “Font Schemes” link in the “Brochure Options” panel. Scroll through the font families. Double-click one to automatically replace all the fonts on the brochure.
Click the “Color Schemes” link on the panel, then scroll through the colour families. Double-click a colour line for all the colours in the brochure to update with the new choices.
Replace headers with your own titles and subtitles.
Click the contact information/business name pre-set text on the brochure. If you don’t want this panel on the brochure, click once on the box to highlight it, then press the “Delete” key. Otherwise, add your own information on top of the placeholder.
Proofread the brochure. Look for a small squiggly line under misspelled words and a green squiggly line under phrases and sentences the program thinks are grammatically incorrect.
Microsoft Publisher may be included as part of your version of the Microsoft Office Suite. InDesign is included as part of the Adobe Creative Suite. PageMaker is an older product you may have on your computer, though it is no longer in production. Both Publisher and InDesign are available for free 30-day trials, which you can download and try creating brochures to see how comfortable you feel with the products before purchasing them.
Tips and warnings
- Microsoft Publisher may be included as part of your version of the Microsoft Office Suite. InDesign is included as part of the Adobe Creative Suite. PageMaker is an older product you may have on your computer, though it is no longer in production. Both Publisher and InDesign are available for free 30-day trials, which you can download and try creating brochures to see how comfortable you feel with the products before purchasing them.