How to Authenticate Fendi

Written by stephanie lee
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How to Authenticate Fendi
Knowing how to identify a genuine Fendi handbag will keep you from overspending on a fake product. (handbag image by Cristian Ilie Ionescu from

Fendi originated in 1925 as a fur and leather shop in Rome, Italy. Since then its become famous in the fashion industry as a maker of luxury goods. Knowing the difference between an authentic Fendi product and a fake one will help protect you from getting ripped off. Knock-off products are so convincing that the visual differences between a genuine Fendi and a fake is barely noticeable. There are still some physical characteristics you can spot that will tell you if the Fendi handbag you're looking at is real or fake.

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  • Fendi Handbag

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  1. 1

    Pay attention to the stitching on the handbag. An authentic Fendi bag will have perfectly straight stitching, and the thread colour will match that of the handbag. There should be no loose or missing stitches.

  2. 2

    Observe the Fendi logo to ensure it is professionally engraved into the leather, not merely printed on the surface. Run your fingers over the logo to feel its imprint.

  3. 3

    Check the hardware to make sure the Fendi logo is engraved on it. Hardware includes any sort of metal material, such as chains or a metal strap. The hardware should also have a protective covering over it, which is only removed upon purchase.

  4. 4

    Make sure an authenticity card, usually made of leather, comes with the bag.

  5. 5

    Look for the hologram stickers on the handbag. This is the most recent effort by Fendi to distinguish their genuine products from counterfeits. These special stickers have a code embedded in them that you can only see under a magnifying device.

  6. 6

    Check the serial number to make sure it is printed on leather, inside the bag. It should contain only numbers, no letters.

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