Speciality food businesses are ideal for an entrepreneur with a passion for food and culinary skills. A curry sauce business can provide service to a niche within the speciality foods market. To start a curry sauce business, you will need to perfect a line of curry sauces and successfully market them to speciality food retailers. Begin by refining your recipes through trial and error. Test out your recipes on a group of friends and family. Locate a place to commercially cook and package your curry sauces. Find a consistent supplier, and research the market to determine where you will sell your sauces.
Research the speciality foods market in your area. Determine what if any competition exists within this market for your curry sauce business. Plan a marketing strategy based on this research. Find potential locations to produce the sauces as well as possible suppliers and distributors. There are many commercial cooking facilities that provide commercial kitchen and packaging space for speciality food companies to lease. This allows small business to have access to commercial kitchen and packaging space without the high expense of this equipment.
Write a detailed business plan based on your research and planning. Define your business goals in a clearly written mission statement. Describe your business in detail. Include information about the commercial space you will lease, your ingredients supplier, how you will distribute your products to speciality food stores, pricing, and financial projections for the first year in business. Attach any documents that you may need to establish your business at the end of your business plan. Revise your business plan after your first year to reflect the state of your business at that time.
Fill out and file a business and tax registration form as well as any other forms necessary to establish your business at the local and state level. A curry sauce business may be subject to local and state food safety regulations. Check with your local and state officials for specific requirements in your specific area.
Meet with an insurance agent to discuss options for insuring your business. Explain the business in detail to be sure that you are adequately covered. Special considerations will be claims of food related illness and damage or theft of your products. An insurance agent will advise you of your coverage options.
Locate a supplier for ingredients. With a curry sauce business, quality and freshness of the spices are critical. Be sure that you can get a consistent, fresh, and high quality supply of ingredients for your curry sauces. Select a supplier carefully at the start so that you can provide your customers with a consistent curry sauce.
Test out your recipes and perfect them to your taste. Ask family, friends, and community members to try your sauce and provide feedback. Use the feedback to improve your sauce, yet don't stray from your own judgement. Develop a recipe for your sauces.
Select a container for your curry sauces based on your research. A jar or bottle will be adequate for your curry sauce. Choose one that reflects the image you want portrayed for your company. Work with a graphic designer to create a packaging label for your company and have the first run printed.
Locate a facility that provides commercial kitchen and packaging for small food businesses based on your research and budget. Produce the first run of your products. Package them and label them in the facility.
Locate a distributor that focuses on speciality foods based on your research. Provide your products to the distributor for the first round of distribution to stores. Respond to any feedback your receive by working to improve your product.
Take your sauces to farmers markets and fairs to allow people to meet you, sample, and purchase your sauces. This will build strong customer relationships and allow people to test out the sauces prior to purchase.
Be sure that you are in compliance with your local and state authorities prior to starting your business to avoid unnecessary set backs.
Tips and warnings
- Take your sauces to farmers markets and fairs to allow people to meet you, sample, and purchase your sauces. This will build strong customer relationships and allow people to test out the sauces prior to purchase.
- Be sure that you are in compliance with your local and state authorities prior to starting your business to avoid unnecessary set backs.
Things you need
- Business plan
- Legal/tax documents
- Commercial kitchen space
- Ingredient supplier
- Packaging/label design