Evisu is a designer clothing company based in Japan and specialising in denim. The company's focus is jeans, but it also produces shoes, leggings, sweat shirts, T-shirts and accessories. Due to their popularity and fine craftsmanship, Evisu jeans are quite expensive. It's no wonder that there are many copies of these designer jeans on the market. If you're shopping for Evisu jeans, be on the lookout for these fakes. If you know what to look for, you can spot them.
Examine the material's quality. Evisu jeans are made of premium denim. They will feel durable and high-quality. If the jeans in question feel flimsy or cheap, they are probably not authentic.
Inspect the inseams. Evisu jeans always have double-stitched inseams. If the jeans have single-stitched inseams, they are fake.
Look at the label. True Evisu jeans will always say "Evisu Genes" on the label. They're never labelled "Evisu Jeans."
Check every button on the jeans. Each one should have "Evisu" on it. If any of the buttons are blank or feature another design, you are likely dealing with phoney jeans.
Study the stitching. As a designer product, Evisu jeans feature fine craftsmanship. The stitching should be straight, strong and neat. If the stitching is crooked, sloppy or uneven, the jeans are probably not authentic.
View the interior labels closely. On authentic jeans, the label should be bright and sharp. Oftentimes, phoney Evisu jeans have labels that are faded, resembling a photocopy rather than the real thing. Authentic Evisu jeans also feature silver threading along the sides of the label.
Compare a photo of the jeans in question with a photo of authentic Evisu jeans, preferably from the company's website. If you see dissimilarities between the two photos, you are undoubtedly dealing with fake jeans.
If you are purchasing jeans on an auction site, always read the seller's feedback before bidding on the item.
Beware of prices that seem too good to be true. You can find discounts on Evisu jeans, but you won't find them for dramatically less than retail value.