How to Sell Healthcare Products

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How to Sell Healthcare Products
A needle is just one type of health care product you can sell. (needle image by Zbigniew Nowak from

There are many options available when it comes to selling health care products. Do you have friends or family who have diabetes or require oxygen? Maybe they have a child who requires breathing treatments? This is an excellent market to sell health care products, from small items like ointments, wraps and braces to more complicated items like breathing machines, oxygen and hospital beds. Another area that you can tap into is selling natural health care products, as the world becomes increasingly environmentally-friendly. Do your research and provide a special section for these types of products.

Skill level:


  1. 1

    Identify your market. You can begin with friends and family, then widen your scope to local neighbourhood health care professionals. Eventually, perhaps consider selling even to veterinarians; after all, humans are not the only ones requiring health care products.

  2. 2

    Know your products. If you try to sell a health care product without knowing details, like how to use, warranties and possible side effects, you will lose sales. Buyers will not purchase from someone who does not know the products nor understand related medical terms. When your prospective customers ask a question, be prepared with an answer.

  3. 3

    Interview prospective customers and try to understand their needs. Ascertain what exactly they are seeking, their budget and who in the family makes the final decisions on purchases. Similarly, be sure you also tailor your advertising to specific customer needs.

  4. 4

    Advertise your products and services. Word of mouth is always great, but prospects always remember a personal touch. Thus, visit local businesses and make yourself known. When you eventually follow up, they will remember you.

  5. 5

    Provide discounts and other specials for first-time buyers and seniors. This is always a great way to draw in a customer. Depending on the health care product, you can offer a buy one-get one free offer. Customers love sales, and the health care market is no different

  6. 6

    Set up an online store that showcases your products. If you are going to provide natural health care products, create a page specifically for this market. Also, you can start a home business selling health care products.

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