How to organize a car show event

Updated July 20, 2017

Organising a car show may seem like a simple procedure, but it can be stressful work. By following just a few simple tips and tricks, your car show will turn out to be well-organised and spectacular. The guidelines found throughout this article will help everyone, from first-time planners to seasoned promoters, to stage a great show.

Organise your thoughts on paper to create an outline of what you hope to accomplish at the event. Put together a business plan as part of your outline. Plan to expand ideas for the current show into future events. Organise the plan into three sections: 1. Pre-show activities; 2. Show day activities; 3. After-show events. Select several possible locations, and note these choices in your plan. Choose a theme for the car show. Set a date several months in advance, because it takes time to attract participants to your event. Call potential locations to evaluate their cost and availability. Choose a venue that best fits your budget and schedule (make sure there are adequate washrooms, food and water available at the show location). Facilities must accommodate the event features you have planned; otherwise, revise your plans, or pick another site.

Create a flyer to promote the event. This should list the date, hours open to the public, and location, as well as other important information readers would want to know about the car show, including special events for visitors, food, and entrance fees (if any). Contact other car shows to find out if you can visit their events to solicit car owners for your show. If they agree, visit the other car shows and hand flyers to custom car owners, inviting them to your event (purchasing booth space at these events may be necessary, so include this in your budget). Keep a sign-up sheet handy for collecting their contact information. Create a web site to help promote your event.

Ask local non-profit organisations (such as car clubs), medical professionals (health insurance, local hospitals and doctor's offices) and businesses (local restaurants, bars, insurance agencies, car dealerships and other local companies) to set up booths at your event. Contact local restaurants to serve as food vendors at the show. Coordinate with local businesses and restaurants, which might donate prizes, food and freebies. Local bars are excellent places to advertising your show, and to find volunteers for the event. Check with local authorities (police, fire and EMT) to confirm they allow this type of event (plan to budget in the possibility that these agencies may charge a fee for being in the show, but ask them to donate their time). Contact car and motorcycle clubs in the area to gather more participants for your show. Budget and plan for first-aid and security personnel to ensure the safety of visitors and participants.

Things You'll Need

  • Personal computer
  • Paper
  • Organiser
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About the Author

Tony Ehrike has been writing and editing professionally since 2005 as an online freelance writer. He has worked as a business manager and administrative and advertising agent since 2006. Ehrike has been published in "News Health Weekly," "Handyman Magazine" and "Reader's Digest." He has taken creative writing classes at Madison Area Technical College in Madison, Wisconsin.