Even if you don't lead a messy life, your watch face can quickly become dirty with oil and dust from everyday surroundings. Luckily, you can clean a watch face by simply applying a small amount of cleaner to a cloth and gently rubbing. For extremely dirty or damaged watches, take them to a professional to prevent further damage to the watch face.
Remove the band from the watch face if possible. Some watch bands contain are made from materials that should not get wet. If it's not removable, be careful to avoid getting water or cleaner on the watch band.
Apply a small amount of rubbing alcohol to a clean cloth. Rub the surface of the watch face with the dampened section of the cloth in a circular motion. This will ensure that no scratches are formed.
Use jewellery cleaner on watch faces that have expensive metals such as gold or platinum. Jewellery cleaner is formulated to safely clean these metals. Apply a small amount of the cleaner to a cotton cloth and apply in a circular motion.
Re-attach the band to the watch face and place it in a well ventilated, warm room. Allow it to sit for two to four hours to ensure all of the moisture is removed.
Use a clean cloth to dry the watch face if it is needed immediately. Ensure that you dry the watch thoroughly, as excess moisture can cause mildew, or in some cases rust. Clean your watch face once every month for best results.
If rubbing alcohol isn't available, dish soap can be used. Mix the dish soap with water first, and then apply it to the clean cloth. Rinse the cloth clean and wipe away the soap, and then allow it to dry.
Never rub a watch face up and down or side to side. This can cause visible damage to the face of the watch. Always rub in a circular motion. Never scrub the watch face with anything abrasive, such as scouring pads or a toothbrush. These will also cause surface damage to the watch face.