It is often hard for event hosts to truly gauge how well an event went. These individuals are often so wrapped up in the running of the event that they fail to pay attention to participant engagement and response. Event facilitators can effectively determine how much participants enjoyed the event by providing participants with an event evaluation form. This form elicits the opinions of participants and provides coordinators with the information necessary to improve their events in the future.
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Keep it anonymous. Do not place a section for the evaluator's name on the event evaluation form. Individuals are more likely to provide the honest criticism necessary to effectively identify event flaws if their response is anonymous.
Create a reusable form. While you are likely creating a report with a specific event in mind, it is advantageous to make the form reusable, so you do not have to create a new form for future events. To do this, head the paper with "Event Evaluation Form". Then leave space for the evaluators to write the name, location, and date of the event.
Make scales for the rating of the facility, presenters, and overall organisation. Provide evaluators with a one to 10 scale for each of these event features. Label one as poor and 10 as excellent. This numeric data will be useful in the future as you can easily determine the average rating. Quantitative measures such as this one can easily be used to compare events.
Ask evaluators what they liked. Leave a space on the form for evaluators to write anecdotal information about what they enjoyed. When reviewing the event evaluation form, the event organisers can create a running list of things that guests liked and be sure to include these items in upcoming events.
Inquire as to what guests would improve. Allow guests to list things they did not like about the event. This section allows the coordinator of the event to determine what they should change when they host events in the future.
Allow space for any additional notes. Your guests may have another item that they want to comment upon. Allow them to do this by leaving space for evaluators to write notes. You can label this space with the heading "comments" or "additional information".
Thank guests for their evaluation. At the bottom of the evaluation form, include a brief thank you statement that recognises the effort that the evaluator put into the completion of the form. This polite feature reminds guests that their opinions are valued.
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