Group presentations are a common feature in business, and are a vital tool for informing current staff or clients about changes to your organisation, or attracting new customers. It is important that you make a good and lasting impression, as this will enhance the reputation of your business. There is a risk that group presentations can be dull, with each person talking in turn. This could bore your audience and cause them to lose concentration. There are a number of ideas you can employ to improve your group presentation and make it more interesting.
Your audience is far more likely to keep their focus and concentration if they are able to interact with you and your group in some way. One way in which this can be achieved is to ask your audience questions regularly throughout your presentation. Alternatively, split your audience into groups to discuss a specific aspect of the content of your presentation, and assign one team member to each group.
Visual aids are a great way of capturing your audience's attention. This can be in the form of graphs, images and charts on a slide-show presentation, or you could provide your audience with a physical item to look at. If your presentation is about a particular product, you could give each audience member a prototype of this item. This will allow them to inspect and review it, and prompt feedback.
Perform a Skit
Create and rehearse a short skit to perform at the beginning of your presentation. It will lighten the mood, interest your audience and capture their imagination and concentration. This could be in the form of a comedy sketch, a mock talk show, or even a dance routine. It will ensure that your presentation is memorable for a long time, and demonstrates that your company is innovative and interested in alternative ways of presenting a topic.
Tour the Area
If your presentation is in a location where a tour would both complement your talk and enhance your audience's interest, such as a factory where a particular product is made, split your audience into groups. One team member then takes charge of a group, and tours the area giving information about the product you are trying to sell as well as providing an interesting insight into the manufacturing process. Each group can then return to the conference room to discuss what they have seen and heard.