How to publish your own board book

Written by angela brown
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How to publish your own board book
Writing a board book is fairly easy; publishing it is more of a challenge. (baby with book 2 image by Pavel Losevsky from

Board books are picture books made of thick cardboard-like material and are designed to be read aloud to babies and toddlers. These books have minimal text and use bright, colourful illustrations. Often, board books tie into popular movies or use well-known characters such as Thomas the Tank Engine or Clifford the Big Red Dog. Although getting your board book published might be challenging, hundreds of authors do see their board books in print each year.

Skill level:

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Things you need

  • Computer with printer
  • Paper
  • Envelopes and postage

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  1. 1

    Visit your local library or bookstore and read as many board books as possible. Familiarise yourself with the genre and ask librarians or booksellers which types of board books are the most popular. Award-winning board books include Robert Salinatro's "My First Flip-Flap Book of Fruit" and Abdi Moshiri's "My First Slide-Out Book of Opposites."

  2. 2

    Write your book. Board books are typically 16 to 32 pages long and include up to 300 words total. Each page should contain no more than 15 to 25 words. Use very simple language and themes that toddlers and preschoolers can understand. In terms of characters, young children are drawn to animals, toys and other children.

  3. 3

    Send query letters to literary agents. Most major publishers will not review query letters by writers who are not represented by an agent, so you'll need to send agents one-page pitch letters regarding your work. Your query letter should include a summary of your board book and a brief writer bio. You can find a comprehensive list of agents and the types of work they represent in Writers Digest's annual "Guide to Literary Agents," available at bookstores and libraries.

  4. 4

    Wait for a response from publishers. Once you've signed a contract with an agent, it might take many months for her to receive a reply from interested presses. If a publisher offers you a contract for your board book, your agent will consult with you and then negotiate the contract's terms for you.

  5. 5

    Wait even longer. After an author signs a contract, publishers typically take one to two years to publish a book. Board books can take even longer, as they are almost always printed in China, due to the high costs involved in producing nontraditional-format books in the U.S.

Tips and warnings

  • Most publishers request that prospective board-book authors not include illustrations with their manuscripts, as they prefer to pair authors with illustrators themselves.
  • With rare exceptions, most children's authors shy away from self-publishing board books, as costs typically are prohibitive and profits slim.

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