How to become a personal shopper

Updated February 21, 2017

Love to shop? Turn that passion into a money-making venture and become a personal shopper. Yes, you can get paid to shop for others!

Get some experience. Retail sales will give you a great foundation. You'll be in touch with products, trends, brand names and price points.

Do your research. If you want to dress someone else, you must know a lot about that person's profession, including what they need to wear and what styles and colors are acceptable. Talk to store buyers and flip through the monthly fashion magazines to keep up with trends and hot new labels.

Take notes and build a library. Log everything you did and didn't sell to a client, why you chose it and how the client did with the purchase. Analyze the trends and develop your own ideas about how they can be worked into a man's or a woman's wardrobe.

Make the transition from being a popular sales associate at a department store to being a personal shopper. Show store management the amount of revenue you've brought in over a year and your thick address book of active clients. Get written testimonials from your regulars about how much they value your services and trust your skills.

Go solo by organizing your skills and marketing your portfolio. Start with colleagues from your previous profession, friends, relatives and neighbors. Target busy men and women whose professions dictate a certain dress and leave them little time or energy to get their closets together.

Get on the phone or send e-mail. Whether you're employed by a store or working solo, your clients are busy - that's why they've enlisted your services. It's up to you to tell them all about the latest styles that complement their wardrobes.


Know your client's budget and respect it. Always offer your clients a variety of options, but avoid exceeding their budgets. You'll establish a bond and trust with your clients and keep them coming back for your services. Diversify your offerings. Give your clients the option of using your services for corporate or family gift giving. Target Christmas well in advance, and over time become acquainted with the special dates your clients and their relatives may celebrate: anniversaries, birthdays, graduations and so forth.

Things You'll Need

  • Address Books
  • Electronic Personal Organizers
  • Fashion Magazines
  • Personal Organizers
  • Personal Portfolios
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