Ask someone who understands the benefits of a naturist lifestyle, and they will tell you how much they enjoy being nude. More than freedom, the experience is what is spoken of most. For the naturist, being nude is how they want to live. Included in this life is a long list of camps and retreats that are designated as nudist resorts. Though there are many public beaches and parks that have a long history of naturist use and nudist activities, there are a select number of nudist camps that operate specifically for the naturist community. Operating a nudist resort or camp is like any other venture except the clientele is select. In order to create an environment where the resort reflects the needs of its clients, it should operate and maintain operations that complement the nudist lifestyle.
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The American Association for Nude Recreation lists naturist clubs in two categories.
Non-landed nudist clubs are operated as naturist outings and events at various locations and venues that are organised and hosted by members of that club. The naturist activities are held during the time designated for the event, and at the conclusion, the event ends.
Landed clubs have private grounds from where visitors enjoy the complete resort treatment. Included with the amenities is the housing afforded guests who stay on the grounds for extended periods. For the benefit of this article, the landed club will be discussed further.
The naturist has many options to enjoy the nudist lifestyle. A naturist resort allows for extended experiences of nude activity. To operate a successful nudist camp or resort, an emphasis on relaxation and comfort must be afforded the visitors at all times. When all the clients' needs are cared for, the experience will be positive, and the resort will be highly regarded and referred to future visitors.
The successful naturist resort will allow guests the highest levels of privacy during their stay. The guests should feel that they are in control of their activity and that every opportunity to enjoy their lifestyle will be available. The ability to maintain control of information and privacy will come with a well-run resort, and no understanding should be taken by the staff or management to the contrary.
The grounds, the lodgings and the activities are what matters most for many naturists who have visited nudist resorts in the past. When a resort has updated, clean lodgings and buildings, as well as clean and maintained grounds and beach areas, visitors enjoy their stay more. With activities that are well run and planned accordingly, the guests report a higher level of enjoyment.
When an operator of a nudist camp looks to his select clientele to support the future of the camp, he must be capable and ready to provide the previously mentioned comforts to the visitor. Additionally, the operation should include national organisation, marketing, advertising, and above all else, customer service and satisfaction. Naturists who receive these services from their visit to a nudist camp will return again and again. Referrals will come from past visitors, and repeat business will become a big part of yearly revenue. The nudist camp operator who knows how to do business within this niche market should enjoy the lifestyle as well. When a business is run by someone who loves what he or she does, it shows.