Whether you're selling desserts or giving them as a gift or party favour, creative packaging adds a special touch. Dessert packaging doesn't have to be complicated; a simple cellophane bag or white box can be dressed up with ribbons, labels or tags to create an elegant presentation. Craft stores and speciality food stores carry dessert packaging, but check online for the widest selection of cake, candy and cookie packages.
Boxes come in a variety of shapes and sizes to fit everything from a few small candies to a large sheet cake. Look for solid coloured boxes that can be decorated with brightly coloured ribbon or the label of your business. If you're giving desserts as a gift, create personalised labels and print them from your computer; label templates are available at arts and crafts stores. Novelty boxes such as Chinese takeout containers aren't just for fortune cookies; Oprah recommends placing small candies or cookies inside.
Cookies, brownies and candy work well in bags, but avoid placing cake or cupcakes in a bag, as the icing will stick to the inside. Oprah recommends packaging desserts in a plastic bag, then placing it inside a decorated brown lunch bag for an earth-friendly packaging idea. Cellophane bags show off beautifully decorated desserts; tie a gift tag around the bag, a simple piece of ribbon or a seasonally-inspired item like a pinecone or flower.
Tins are ideal for desserts, especially during the holidays when cookie exchanges and other holiday parties require guests to bring sweets along. Purchase inexpensive pre-decorated tins at a discount store or grocery store, or decorate your own solid-coloured tin with stickers, ribbon or a gift bow. Line the tin with cling film, tissue paper or waxed paper before placing the sweets inside.
A clear jar shows off desserts' colours and textures when sweets are displayed in a shop or at home. Mason jars give an old-fashioned look to a batch of cookies, or a tall, thin glass jar works well to store candy like peppermint sticks. Purchase jars of varying heights and shapes to create visual interest for a gift. Martha Stewart recommends reusing glass jars from products like pasta sauce, or to shop at a discount store for decorative glass jars.
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