A gym manager is responsible for the upkeep and running of a gym, ensuring that it is a safe place to train and is successful as a business. She will be involved in almost every aspect of the gym’s performance, from overseeing promotion to interacting with customers. The manager may run a private establishment, or the gym might be owned by a local authority, perhaps as part of a larger fitness centre.
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The gym manager is responsible for the gym’s budget. He will need to manage the wages for the staff. In the case of gyms owned by a larger company or authority, the corporate office must approve the payroll. In addition, the gym manager will oversee sales.
The gym manager must organise marketing activities in order to increase the gym's revenue. She may conduct market research to understand her target audience better. In addition, she might implement short-term offers and promotions, such as free temporary membership passes, to draw in consumers.
The gym manager will make regular checks of equipment to ensure that it is in good working order. He will arrange repairs and other maintenance when necessary, not just of equipment but of rest room and other facilities.
The gym manager is in charge of hiring and, if necessary, firing the gym’s staff, and of ensuring their welfare. She will need to delegate duties as appropriate, and will be responsible for training staff members and ensuring they dress and act appropriately at all times.
The gym manager interacts with customers to ensure that they are happy and continue to use the gym. He must listen to complaints or suggestions and act on them as swiftly as possible. In some cases, customers may report a serious problem such as a theft, in which case the manager should contact the police.
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