The Apple iPhone has a camera function that allows you to take still images and videos on your phone. Additionally, your phone acts as an external storage device that can store digital photo libraries currently saved on your computer. These photos and videos that you transfer from your hard drive will appear in their own individual files -- just as they do on your computer.
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When you connect your iPhone to iTunes on your computer, you have the ability to control the content that's synched between the two devices. One of these options has to do with the synchronisation of photos and videos and whether pictures that are currently saved on your hard drive are synched onto your iPhone. You have the option to prevent the synchronisation of all photos and videos, or to select specific folders within your photo library for synching.
The various folders that are synched from your computer to your iPhone will have the same name and the same contents as those folders on your computer. This makes it possible for you to find the photos you're looking for more readily -- a particularly useful function if you have a large volume of pictures. If you wish to make any changes to the folder names or the photos saved within these folders, you must do it on your computer.
If the folders on your hard drive are organised into sub-folders, those will also be transferred to your iPhone and will be visible upon clicking on the main folder's title. When you select which photo albums to include on your iPhone, you can select only the sub-folders you want to sync.
If you want to organise the photos on your iPhone, you'll need to make changes to the folder organisation in your computer's photo library. On your computer, you can change folder names, create and delete sub-folders and rearrange photos as necessary. If you don't want to sync a bunch of different photo albums onto your iPhone, you can also create a single folder and copy all of the photos into it that you want to save to your iPhone. Make sure it's easily recognisable, so you can find it easily in your iTunes synchronisation options.