How to write a cover letter for a merchandiser position

Written by kara page
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How to write a cover letter for a merchandiser position
Before considering your resume, a company looking for a merchandiser will form an opinion based on your cover letter. (Hemera Technologies/ Images)

A strong cover letter is invaluable, as it serves to provide your future employer with the best possible impression of who you are as a worker. In the case of merchandisers, this means showcasing your knowledge and experience with buying products and successfully managing money for companies. However, unlike your resume, which summarises all of your work experience, your cover letter should instead focus on what the company needs in a merchandiser, and explain the reasons why you are the best person to fill the position.

Skill level:
Moderately Easy


  1. 1

    Create a header with your name and contact information (address, phone number and e-mail address), followed by the name and position of the recipient and the company contact information. Prior to writing the cover letter, contact the company to find out who in human resources will consider your cover letter, and address your letter to that person by name.

  2. 2

    Write a two to three sentence introductory paragraph, stating who you are and what exact merchandiser position you are applying for at the company. If someone within or outside of the company has recommended you to the job, indicate so in this paragraph. Indicate a positive reason why you are interested in the job that is focused on the company (not your own career), such as "I will bring my years of experience in vendor relations to a start-up business."

  3. 3

    Write the body of your resume, which should be one to two paragraphs. Highlight your most impressive achievements based on what the company is looking for in a merchandiser. Review the job description and seek out keywords and phrases, then use those phrases in describing your accomplishments. For example, if the merchandiser position calls for "liaising with buyers and distributors," call attention to a previous job in which your "liaising with buyers and distributors" led to a particularly high increase in sales. Using the exact phrases from the job description (so long as they are accurate in describing your career) will help your cover letter stand out from the other applicants.

  4. 4

    Write a two to three sentence closing paragraph, indicating the next step in the process (which may be a follow-up phone call or an interview). Thank the recipient for her time and for considering your cover letter, then use a formal closing such as "Sincerely" and type your name. Sign your name after printing the cover letter.

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