Graphic designers create commercial artwork for labels and logos using what is called vector art. Vector art is digital artwork that is defined by mathematical algorithms rather than pixels. This means that the artist can scale the artwork to any size without suffering loss of detail or pixilation, making it ideal for multipurpose graphics such as logos. Conversely, bitmap-based art, which is what digital photos and most illustrations are, lose resolution when you resize them. Vector art is great for producing beer label clip art.
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Things you need
- Label art
Scan your label artwork into your computer. Save it to your hard drive as a high quality .jpg.
Download Inkscape; install it. Inkscape is a freeware vector art program. Open Inkscape. Go to the "File" menu and select "Open." Find your label graphic; click on the "Open" button.
Click on "Embed" when Inkscape asks whether you want to embed the image or link to it. It will then load the artwork.
Click on the artwork to select it. Go to the "Path" tab in the main menu and select "Trace Bitmap." If your artwork is black and white, leave the settings as they are. If your art is colour, click on the bullet next to the "Colors" option and set the Scans field to 30. If your art is grey scale, click on the bullet next to "Grays" and set the Scans field to 30.
Click on "OK" in the lower right corner of the window. Inkscape will now create a vector version of your label art. It will appear over the original version. Close the Trace Bitmap window.
Click on the text tool, which looks like a capital A. Set your font style and font size in the fields at the top of the screen. Make sure you are using a font that you either have a license for or that is free to use for commercial purposes.
Click on the field of your artwork where you want to have the name of your beer. Enter it there. Enter any other text you want to have on your label in the same way.
Go to the File menu and select "Save As." Enter in a new file name and save your work as a .svg file.
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