Videos are an inexpensive way to add a personal touch to your blog. You can use them to put a face to your words or to more effectively illustrate ideas when text simply isn't enough. Video blogs work best they are short, succinct and entertaining. They can be as simple as a 30-second rant or as complex as a series of 10-minute instructional guides.
- Skill level:
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Things you need
- Internet access
- Video camera
- Video editing software
Choose a topic for your video blog. Pick a topic you have strong opinions about or know well. A good knowledge base or strong opinions will help you successfully interact with your viewers in the comments section of your blog.
Determine your target audience. Try to imagine the people who will be interested in what you are sharing, and keep this audience in mind as you create content. Ask yourself whether this audience will find your videos entertaining or informative.
Choose a format that suits your material. Some popular formats are the rant, the interview, the screencast and the how-to video. For an interview or a how-to, you may choose to be either behind or in front of the camera. To create a screencast, you may need to download screencasting software.
Write a script or create an outline of your video's content. Practice your dialogue a few times before turning on the camera. Memorising your outline can help keep you on track and prevent you from having to start over multiple times.
Set up your webcam or video equipment and test the technical aspects. Make a short clip with dialogue and play it back to monitor the sound, camera angle and lighting. Make as many test clips as necessary to ensure the scene is properly lit and framed, and that the voices or other sounds are audible.
Shoot your video. Be relaxed and confident when speaking to the camera. Reshoot any footage you are unhappy with.
Edit your video with the software of your choice. Free programs such as Windows Movie Maker provide options for adding titles and credits, which can add a professional look to your video blog. Editing programs also allow you to add music or sounds effects.
Upload your video to your blog. Drive traffic to your blog by spreading the word to your friends through social networking sites and including a link in comments you make on other blogs.
Tips and warnings
- Watch video blogs to get ideas for your own content and format.
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