How to Create Email Banners

Written by chad stein
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How to Create Email Banners
Consider adding a banner to your e-mail to improve the look of your message. (e-mail simbol image by vladislav susoy from Fotolia.com)

To make your e-mails appear more professional, consider adding a banner at the top of your message. Using HTML code in your e-mail, you can embed a banner image so your e-mail has the same feel as a Web page. This can help instil reader confidence in your e-mail and allow your e-mail offers to convert better. With a higher converting e-mail design, you will generate more interest in your offer than with a plain-text e-mail.

Skill level:
Moderate

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Instructions

  1. 1

    Open an image editing program. A simple free program, such as Microsoft Paint will work fine; however, you can also use more advanced image editors such as Adobe Photoshop or GIMP.

  2. 2

    Determine the size of your banner. The standard size for a traditional header banner is 428 by 60 pixels. However, you can use whatever size you desire.

  3. 3

    Design the look of the banner in your image editing software. You can include your logo or any other images you feel fit the style of your e-mail.

  4. 4

    Upload your image to your Web-hosting service. If you do not have your own Web host, you can use a free image-hosting service such as Imageshack, Photobucket, or Tinypic.

  5. 5

    Copy the URL assigned to your uploaded image. This is the unique file name that is given to your image.

  6. 6

    Open the email where you want your banner to appear using a text editor. Type the HTML code <img src="YOURURL">. Replace "YOURURL" with the actual image URL, keeping the quotation marks intact. This can be applied to a template e-mail and sent to multiple recipients, or can be added to a message sent to a single reader.

  7. 7

    Send a test e-mail to yourself to verify the banner displays correctly.

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