Many of us have ideas that can be turned into films. However, these ideas need to be shaped, formatted and submitted properly, or else they run the risk of being lost. If you have an idea that you believe in, take the following steps before you start calling agents and production companies and asking them if you can submit your idea. If you handle this procedure correctly, you stand a good chance of being asked to submit a first draft, so have a rough one ready just in case.
Research your idea. It is crucial that you make sure nobody else has a pitch, script or even a film made from a concept that is very similar to yours. Not only you will not be taken seriously if this is the case, but you might also be violating the writer's copyright and may end up facing a lawsuit.
Write your tagline. Come up with a short catchy phrase that will sum up the story, genre and general feel of the film you want to make. The tagline is one of your strongest selling tools and should immediately attract attention and help sell the product, so spend time on making sure yours is a great one.
Write a synopsis of your idea. This is your written pitch, so make sure that you not only include all the necessary information, but you also make it attractive and convincing so that the agent/producer wants it. Explain the main characters and their goals, what they do in order to accomplish these goals, the obstacles they face and the film's final resolution. Give the main points of your story, as well as the beginning, middle and end. Also include the target audience and a budget estimate. Make sure this is all written in a clean, simple and straightforward way, and stick to the point if you want to look professional.
Write a personal cover letter. Whether you are submitting your idea to an agent, a production company or a studio, it is important that you stay personal and don't give the impression that you are sending the same idea to everyone at the same time. Otherwise, you won't be taken seriously. Give your contact details and your background. Tell the agent or studio representative how you see this idea evolving into a film and what it is that makes it stand out from the other ideas they receive every day. Give them your reasons why they should buy it.