How to Start a Card-Making Business

Written by katharine godbey
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As the market for paper crafting has grown, it has expanded from scrapbooking to include card making. New ideas, techniques and products have emerged from this entirely new type of crafting. Although handmade cards have been created for centuries, the vast amount of product currently available gives you many choices in the type of cards you create—choices that weren't possible in earlier days. Widespread interest in making and purchasing handmade cards can create a potentially successful market for your card-making business.

Skill level:

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Things you need

  • Card-making books and magazines
  • Computer with Internet access

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  1. 1

    Decide the products you want to sell: handmade cards, card-making supplies, or card-making kits and courses. Create a name for your business that will fit your business well and that will be memorable to customers.

  2. 2

    Visit your local small-business administration or its website to apply for state and local tax licensing. This organisation will guide you to the proper required applications. After receiving state tax certification, open a business current account to keep your business finances separate from personal finances.

  3. 3

    Create or purchase opening inventory for your business. This opening inventory doesn't need to be large, as you'll be improving upon your product offerings to fit with buying trends of your customers.

  4. 4

    Sell your products at local craft shows (if you're selling handmade items), to friends and family, through online marketplaces for crafters (e.g., Etsy or ArtFire), or through an online store. As your business grows, consider selling your handmade cards wholesale through a sales representative or showing your products in a wholesale show.

Tips and warnings

  • Visit local craft shows and online stores to examine the competition. This will give you an idea about what's selling and how you can make your products unique to stand out from competitors.
  • Consider making handmade wedding stationery and market to wedding planners and bridal boutiques, as well as at bridal shows.
  • Get as many of your supplies as you can at wholesale or on sale. This will help you keep your costs down and allow your prices to be competitive.
  • Check the copyright laws with your suppliers concerning the use of their products in the making of handmade cards for sale. Some sticker and rubber-stamp companies have restrictions against using their products for profit.

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