How to Spot Fake Guess Purses

Updated February 21, 2017

Guess purses and bags are often the subject of fakes and illegal copies. Guess purses are popular mid-level designer items priced in the £32 to £97 range. Because they are not in an extremely high price range, low price cannot be a determining factor in spotting a fake. There are, however, other telltale signs of fake Guess purses and ways to spot them.

Determine if the purse is from the current season or not. If it is supposed to be from the current season, yet is absent from the list of current purses on, it is likely a fake.

Examine the body of the purse closely if it is an out-of-season design. Stitching should be flawless and tight. Crooked lines, colour mismatches and shoddy stitching are all giveaways that the purse is not an original Guess.

Check all of the purse's zippers, buckles and logos. Guess uses a uniform line of hardware for all its products, so all of the hardware should look the same as other Guess purses--check out the website if you need a guide. All zippers should have a small "Guess" written on them and there is always a Guess logo on the outside of the purse.

Look at the lining. Lining is a dead giveaway because Guess uses a thick cotton twill or similar material to line its products. The hallmark of a fake is a cheap, loosefitting and flimsy lining that feels synthetic and paper-like.

Check the packaging, tags and bags that the purse comes in. Guess purses and handbags come with a dust bag that only has one "Guess" written across the front--nothing else. Labels of authentic Guess products are always rounded and grey, with Guess on one side and normally the price, model number and barcode on a white sticker on the opposite side. Purses come in red or white boxes with "Guess by Merciano" written on it.


Guess logos are NEVER followed by a question mark. This is the ultimate clue that you have a fake.

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About the Author

B.T. Alo is media director, chief writer and editor for a U.S.-based marketing and consulting firm. He holds a bachelor's degree in business and communications. Alo's interests include business, investments, electronics, personal finance, health, communication, popular trends and travel.