Mercedes-Benz, one of the largest and most well-known car manufacturers, has a long history behind it, including the creation of its distinctive logo. The story dates back to 1926, when Emil Jellinek, Gottlieb Daimler and Carl Benz founded the car company.
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The Mercedes-Benz logo is trademarked by the three-point star, which you will find on all Mercedes-Benz vehicles. It is said that the logo is supposed to symbolise Daimler's ambition of universal motorisation--"on land, on water and in the air."
The name Mercedes-Benz was derived from combining the name of Jellinek's daughter Mercedes and Carl Benz's former company, Benz & Cie. Jellinek originally had created a car in 1900 called Mercedes. When he joined forces with Daimler's DMG (Daimler-Motoren-Gesellschaft) and Benz's company, they came to be known as Mercedes-Benz.
The Three-Point Star
The logo originally was a four-point star. In 1909, both a three-point and a four-point star were registered as company trademarks and legally protected; however, since 1910, only the three-point star has been used.
While in use since 1910, there have been many variations of the Mercedes-Benz logo. These variations include: a circle around the logo; the words "Mercedes-Benz" embedded in a circle around the logo; and a raised three-point star without a circle around it.
Today, the Mercedes-Benz brand is synonymous with luxury. The easily recognisable emblem signifies superiority to other cars on the road.
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