About Downy Wrinkle Releaser

Updated March 23, 2017

Downy Wrinkle Releaser is a consumer product spray that transforms everyday clothing from wrinkled and unsightly to neat and presentable. The releaser leaves the fabric softer to the touch and adds just a touch of freshness. This product is portable as well as popular among travellers and those who do not have access to an iron or a dry cleaner.


Downy Wrinkle Releaser is a spray that can be used on most fabrics to release, soften and loosen fabric strands while smoothing out the surface and removing wrinkles and creases without using an iron or steamer. Simply place the wrinkled garment or fabric on a flat surface and spray lightly with Downy Wrinkle Releaser. Lightly pull and tug at the fabric where the wrinkles are located. Repeat until the wrinkles have disappeared. Downy Wrinkle releaser also acts as a fabric freshener because it leaves a lightly perfumed scent on the fabric.


Downy Wrinkle Releaser comes in two fragrances; Light Freshness and Vibrant Freshness. The Light Freshness scent is very similar to the smell of the Downy April Fresh fabric softener. It has a light, clean smell with just a hint of floral. It's appropriate for men's fashions as well as women's. The Vibrant Freshness releaser, which has twice as much scent as the light freshness scent, carries gardenia overtones.

Time Frame

Downey Wrinkle Releaser should be used at the first sign of wrinkle in the fabric. The longer the wrinkle or crease has marked the fabric, the more difficult it is to remove the wrinkle with the Downy Wrinkle Releaser. Typically, it takes about fifteen minutes for the spray to dry on the fabric. Once the wrinkle remover has dried and the wrinkles are removed, the clothing can be worn.


Downy Wrinkle Releaser helps smooth and freshen your clothes. It is especially convenient for travellers or business people and in situations where there is no access to an iron for pressing or a dryer for fluffing fabric. This product is also useful in second hand or consignment shops to freshen up used clothing and make fabric items more appealing for customers.


One should consider that although the Downy Wrinkle Releaser claims to release wrinkles, it does not work on all fabrics in all conditions. The wrinkle releaser works best on lighter fabrics such as cotton. It is not recommended for use on leather, vinyl and polyester. If a clothing or fabric item is severely wrinkled, it may be difficult to get a smooth, wrinkle free look from the releaser. The product works best when less than 50% of the fabric is wrinkled and creased.

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